Here’s one take on the trends in retail for the coming year.

• Retrofitting the Marketing function
• Emphasizing “store theatrics”
• Amplifying shopper connectivity
• Integrating buy online, pick up in store
• Focusing on shopper interactions
• Optimizing store format

Is your company doing any of these?   My store has no wi-fi, no online pickup and the “store theatrics” are when two customers fight over the last bag of clearance Christmas candy.

If you want to learn more, you can go here or here.