![\"\"](\"http:\/\/images.mentalfloss.com\/sites\/default\/files\/styles\/article_640x430\/public\/dq_primary.jpg\")
<\/div>\n1. THE FIRST DQ WAS LOCATED IN JOLIET, ILLINOIS.<\/em><\/p>\n To promote the new soft-serve store, founder Sherb Noble suggested an “all you can eat for 10 cents” sale. The promotion was so popular, Noble worried<\/a> that the stampede of customers would break the glass windows of the store front.<\/em><\/p>\n A “brazier,” by the way, is another word<\/a> for a charcoal grill.<\/em><\/p>\n The original store was deemed “Dairy Queen” because Jack “Grandpa” McCullough, the “driving force” behind DQ\u2019s soft serve, said<\/a> his creation was a queen among dairy products.<\/em><\/p>\n And just like KFC and Coke, they’ll never reveal the ingredients. “[The formula] is kept in a safe deposit box and there are only a few keys to it,” DQ’s chief branding officer, Michael Keller, has said<\/a>.<\/em><\/p>\n Gwen Stefani and her brother Eric worked<\/a> with other founding member John Spence at an Anaheim store, where they discussed forming a band.\u00a0Other celebrity DQ employees include<\/a>former Attorney General John Ashcroft, actress Bonnie Hunt, and singer Martina McBride.<\/em><\/p>\n They\u00a0sold more than 175 million Blizzards in the very first year.<\/em><\/p>\n It\u2019s proof of how thick and delicious their soft-serve is\u2014but it\u2019s also a total marketing gimmick. Some stores offer the treat for free<\/a> if the employee fails to perform the trick.<\/em><\/p>\n In the U.S., the most popular Blizzard is Oreo<\/a>.<\/em><\/p>\n Of course, he owns it\u2014at least, Berkshire Hathaway does\u2014but he really supports the product. Once, while dining at the Four Seasons in New York, he asked<\/a> staff to pick him up some DQ ice cream for dessert. Unfortunately, the city didn\u2019t have a DQ location at the time, so he had to settle for some cookies.<\/em><\/p>\n You may remember the Breeze, a lower-calorie Blizzard alternative that was made with frozen yogurt. It was around for about a decade before the company pulled it from the menu, saying<\/a>demand was so low that the frozen yogurt would often go bad before it could be used.<\/em><\/p>\n Cuban suggested that Ed Rush, the NBA\u2019s head of officiating, wasn\u2019t even capable of managing a Dairy Queen. In response, the company invited the billionaire to give it a shot himself\u2014and he accepted their offer<\/a>. Wearing a “Tony” nametag, Cuban spent two hours serving customers at a Dairy Queen in Coppell, Texas, in 2002. He had trouble perfecting the trademark \u201cQ\u201d swirl at the top of soft-serve cones.<\/em><\/p>\n According to the company<\/a>, “Our soft-serve does not qualify to be called ice cream. To be categorized as ice cream, the minimum butterfat content must be 10 percent, and our soft-serve has only 5 percent butterfat.”<\/em><\/p>\n The soft-serve round coated in chocolate and finished with that signature Dairy Queen swirl was introduced to the franchise by Robert Litherland, the co-owner of a store in Moorhead, Minn. Employees of an ice cream distributor in Minneapolis showed up at Litherland\u2019s door to demonstrate the technique, and finished by holding up the completed bar and saying, \u201cNow, isn\u2019t that a dilly!\u201d The name stuck, though Litherland had one regret<\/a>: “We weren\u2019t smart enough to copyright that name.”<\/em><\/p>\n When DQ rolled out the MooLatte frozen coffee drink in 2004, more than a few eyebrows were raised<\/a> at the made-up word\u2019s similarity to the slur “mulatto.” The controversy wasn\u2019t enough to squash the product; it\u2019s still around today.<\/em><\/p>\n When the copyright license expired, Dairy Queen chose not to renew it<\/a>. It\u2019s been speculated that company execs felt Dennis was no longer a character kids related to.<\/em><\/p>\n Clad in a Dutch-style cap, dress, and shoes, Little Miss Dairy Queen was featured as a 5-foot weather vane in a select few locations. Most are gone now, but see if you can spot one<\/a> on your next road trip.<\/em><\/p>\n It was made in 2001 in Springfield, Mass. Guinness<\/a> doesn\u2019t specify the flavor, but if we had to guess, we’d say it was Oreo.<\/em><\/p>\n Made of sponge cake and vanilla ice cream, the dessert was constructed in Toronto in 2011<\/a>. It weighed more than 10 tons and was topped with a ridiculous amount of crushed Oreo cookies.<\/em><\/p>\n It must, anyway\u2014otherwise, Berkshire Hathaway wouldn\u2019t have opened the world\u2019s largest<\/a>Dairy Queen in Riyadh. The two-level restaurant is 7500 square feet and can seat 240 customers.<\/em><\/p>\n To celebrate the 25th anniversary of the Blizzard in 2010, DQ took a cue from Oscar Mayer and rolled out the Blizzardmobile, a large truck that stopped at 25 cities in the U.S. and Canada. The truck distributed free mini Blizzards and conducted<\/a> various games for coupons and prizes.<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n <\/p>\n","protected":false},"excerpt":{"rendered":" \u00a0 Here’s some Fun Facts about DQ to get you ready for the weekend. \u00a0The main thing I know about Dairy Queen is that I hate those commercials with the 2 guys in the car. \u00a0I say bring back Dennis The Menace. 1. THE FIRST DQ WAS LOCATED IN JOLIET, ILLINOIS. To promote the Read More…<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,15],"tags":[],"class_list":["post-1426","post","type-post","status-publish","format-standard","hentry","category-retail-companies","category-retail-humor"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/re-tales.net\/index.php?rest_route=\/wp\/v2\/posts\/1426","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/re-tales.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/re-tales.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/re-tales.net\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/re-tales.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1426"}],"version-history":[{"count":3,"href":"https:\/\/re-tales.net\/index.php?rest_route=\/wp\/v2\/posts\/1426\/revisions"}],"predecessor-version":[{"id":1437,"href":"https:\/\/re-tales.net\/index.php?rest_route=\/wp\/v2\/posts\/1426\/revisions\/1437"}],"wp:attachment":[{"href":"https:\/\/re-tales.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1426"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/re-tales.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1426"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/re-tales.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1426"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}2. A “BRAZIER” DAIRY QUEEN IS ONE THAT SERVES<\/a> HOT FOOD IN ADDITION TO ICE CREAM.<\/em><\/h4>\n
3. THERE’S A RHYME AND REASON TO THE COMPANY’S NAME.<\/em><\/h4>\n
4. DAIRY QUEEN’S SOFT SERVE RECIPE IS A HIGHLY GUARDED TRADE SECRET.<\/em><\/h4>\n
5. NO DOUBT\u00a0FORMED AT A DAIRY QUEEN IN 1986.<\/em><\/h4>\n
![\"\"](\"http:\/\/images.mentalfloss.com\/sites\/default\/files\/styles\/insert_main_wide_image\/public\/nodoubt.jpg\" "\\"\\"")
<\/em><\/div>\n<\/div>\n6. THOUGH DAIRY QUEEN HAS BEEN AROUND SINCE 1940, THEY DIDN’T INVENT THEIR TRADEMARK BLIZZARDS UNTIL 1985.<\/em><\/h4>\n
7. MANY FRANCHISES TURN BLIZZARDS UPSIDE DOWN IN FRONT OF CUSTOMERS BEFORE SERVING.<\/em><\/h4>\n
8. THE GREEN TEA BLIZZARD IS THE #1 SELLER IN CHINA.<\/em><\/h4>\n
9. WARREN BUFFETT LOVES DAIRY QUEEN.<\/em><\/h4>\n
10. DQ SOLD A FROZEN YOGURT OPTION IN THE ’90S, BUT IT DIDN’T CATCH ON.<\/em><\/h4>\n
11. DALLAS MAVERICKS OWNER MARK CUBAN ANGERED DAIRY QUEEN EMPLOYEES ACROSS THE NATION IN 2002.<\/em><\/h4>\n
12. TECHNICALLY, WHEN YOU ORDER A CONE OR CUP AT DAIRY QUEEN, YOU\u2019RE NOT GETTING ICE CREAM.<\/em><\/h4>\n
13. THE DILLY BAR WAS INVENTED IN 1955.<\/em><\/h4>\n
14. THE “MOOLATTE” COFFEE ICE CREAM TREAT GENERATED SOME CONTROVERSY.<\/em><\/h4>\n
![\"\"](\"http:\/\/images.mentalfloss.com\/sites\/default\/files\/styles\/insert_main_wide_image\/public\/moolatte.jpg\" "\\"\\"")
<\/em><\/div>\n<\/div>\n15. DENNIS THE MENACE WAS THE COMPANY SPOKESTOON UNTIL 2002.<\/em><\/h4>\n
16. THERE WAS ONCE A “LITTLE MISS DAIRY QUEEN.”<\/em><\/h4>\n
17. THE WORLD\u2019S LARGEST BLIZZARD WEIGHED 8,260.85 POUNDS.<\/em><\/h4>\n
18. DAIRY QUEEN ALSO HOLDS THE RECORD FOR WORLD\u2019S LARGEST ICE CREAM CAKE.<\/em><\/h4>\n
![\"\"](\"http:\/\/images.mentalfloss.com\/sites\/default\/files\/styles\/insert_main_wide_image\/public\/guinness_ice_cream_cake.jpg\" "\\"\\"")
<\/em><\/div>\n<\/div>\n19. SAUDI ARABIA REALLY LOVES DAIRY QUEEN.<\/em><\/h4>\n
20. THE BLIZZARDMOBILE WAS A THING.<\/em><\/h4>\n